The right font can make the difference between a graphic that makes no or little impact and one that creates an energy and feeling about the graphic and the information it presents. Fonts imply seriousness or whimsy. They command attention and create a mindset in the viewer. They can impart a sense of time and place. They deliver your message in ways as unique as your organization, and over time, some fonts become an integral part of an organization’s marketing and identity.
We own the entire Adobe font library, including Typekit and WebINK fonts in order to help your organization stand out from the competition and create a unique identity that is indispensable for marketing your organization’s goods and services. With these fonts and their creativity, our graphics artists are able to be creative like never before with precise control of effects such as these:
- Optical sizes
- Weighted fonts
- Font development to create fonts unique to your organization
- Shading
- Chroming
- Stutters
- 3-D effects
- Water effects
- Fire effects
- Plasticking
- Bronzing
- Glows
- Sprays
- Reflections
- Neons
- Thousands of other effects that draw the eye and reward it with stunning detail
For more information about the importance of fonts, please call us today at 312-666-2844. We can discuss the power and advantages of fonts and reasons for which some are better candidates for your graphics than others are. After a conversation with our creative team, we guarantee you’ll never look at fonts and graphics the same way again. Call us at ColorImage today to learn more.
